Past Webinars

Today’s business organizations always look at meeting business objectives with speed and agility especially in the ever-competitive environment. Enterprises today need the ability to understand and quickly respond to business demands, while ensuring round-the-clock-availability of critical applications. In an ever-dynamic business environment it is important to get future-ready, boost business agility and elevate customer experience by modernising your applications.

In many cases the answer is a step-by-step deployment of cloud computing technology, tailored to meet the most pressing needs first. Working with a comprehensive cloud provider, it is possible to create cloud systems that respect and preserve core assets, while enabling rapid modernization, for the cost-aware agility and resilience of modern application architecture. And hence, a unified cloud approach is required which ensures an assessment-led methodology to ensure wholistic approach to Cloud.

Most application modernization starts with application rationalization. Your current applications and services can limit initial performance, particularly if applications have not been containerized, or manual processes haven’t been automated. New technologies or processes can be introduced to grow these capabilities. Sometimes they directly replace limiting functions, or else they run in parallel with the old system.

What’s in it for you?

• Drive growth
• Enhance experience
• Boost agility
• Save cost
• Improve productivity

This webinar will explore how you can implement Hybrid & Multi-cloud solutions which is backed by a robust global network infrastructure and secured by top-end security solutions that will help you create a seamless Cloud transformation journey for your organization. Let us take a moment to help you rethink the future and grow without the complexity of managing it all by yourself.

Rajesh Awasthi
Global Head -Managed Hosting & Cloud Services
Tata Communications

Ashish Nabira
Cloud Partner Engineer- India and SAARC
Google Cloud

Faced with a constantly evolving business landscape and unprecedented levels of uncertainty, it’s more vital than ever that data and analytics leaders forge new paths to enable a cloud managed data centric culture within their organizations. The uncertainty ushered in by 2020 will stay with us for some time but with these disruptions comes enormous opportunities to forge new paths.

Financial services organizations are always looking at achieving profitable growth while sticking to compliance as much as possible. Organizations need modern data management strategies that address enterprise data related to customer information while also keeping in mind big data – encompassing of semi-structured or unstructured data. Capturing and leveraging massive volumes of data enables organizations to capitalize on new data driven business opportunities.

To reduce complexity, organizations need to combine their data into a single universe that will help enhance visibility, deliver valuable insights that can improve efficiency, automation and growth. In the current scenario, a single data universe is still an aspiration for most financial services organizations. In most cases, data resides in multiple siloed environments because they are not meaningfully connected which makes them less accessible and ultimately compromising on valuable insights.

Financial services organizations can effectively manage data by implementing the use of tools and methodologies to get insights however they need to leverage existing assets and connect the data across the whole technology landscape.

This discussion is an opportunity for IT professionals from the financial services industry to understand the potential benefits and opportunities that are associated with data management – focusing on aspects such as Cloud Data Management and Security & Compliance; understand how business leaders are deploying and integrating cloud solutions with various services of the financial services system which overall decreases the time and effort.

PANEL DISCUSSION | GETTING AHEAD OF THE CURVE – ENGAGING MODERN CLOUD DATA MANAGEMENT TECHNOLOGY FOR A COMPETITIVE ADVANTAGE

• Tailoring cloud data management for financial services – blend of innovation, efficiency & growth
• Understanding cloud data management – Importance to combining data into a single connected universe
• Security & Compliance – Staying ahead of global threat by building resilient, safe and secure platforms
• Identifying latest financial services data transformations with the implementation of various technologies

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Marketers, today, have a very difficult job – not only grab the attention of a fickle-minded customer but also hold him long enough to create an impression or convert the interest into a transaction.

With the proliferation of devices such as mobile, tablets, laptops etc. ensuring that businesses have presence across platforms to reach customers who are always connected, the acreage of marketing landscape seems to be increasing rapidly. Researches and reports show that 90% consumers switch devices or screens while completing a task or transaction.

These trends have forced marketing to evolve into a multi-faceted process calling for specialized skills and tools for everything from planning, creating and promoting content to capturing leads and evaluating results.

As marketers look for unique ways to solve issues such as abandoned carts and dormant users, experts claim that cross-channel marketing, otherwise known as omnichannel marketing could be more effective in retaining or attracting customers.

In simple terms, a sound cross-channel marketing strategy would entail engaging with existing and prospective customers across every digital channel/medium across devices. Right from the inbox to social networks to the web, and across laptops, tablets, and smartphones, today’s consumer moves seamlessly and fully expects businesses to be there with them, providing a truly integrated experience.

For example — Let’s say customer carts a t-shirt on the desktop website but abandons the cart. You can use push notifications or emails to remind him for completing the purchase. He can access the email from his mobile and complete the activity via the app or the mobile website.
However, implementing a cross-channel marketing strategy may not be easy with chief marketing officers virtually walking on eggshells when it comes to trying out new content strategies. Experts believe that executing an omnichannel strategy requires the use of intelligent automation tools or businesses being able to build a marketing stack that can provide unified customer profiles, help in hyper personalisation, select the right target audience and optimise content with time.

The marketplace is flooded with a growing number of tools and technologies for just about any content marketing need you can think of. Which tools are right for your business, and how do you choose? The Economic Times Intelligent Customer Engagement Toolbox – Choosing the right resources for success, aims to answer this very question. The webinar, which will be graced by noted chief marketing officers across industries, will showcase a roadmap of how companies can identify their marketing needs and select the right tool or technology stack.

Ankit Madhogaria
Head, Demand Generation
PUMA India

Jiten R Mahendra
Senior Vice President Marketing – Max Fashion
Landmark Group

Lalatendu Panda
Sr VP & Chief Marketing Officer
Reliance Retail (JioMart, Reliance Fresh, SMART Superstores & SMART Point)

Ramani Iyer
Founder & MD
Spykke Innovations Pvt Ltd
&
Co Founder
Just Dial Ltd.

Suraj Das
Associate Vice President and Head Marketing
VanHeusen INDIA

Yashwanth Reddy
Chief Business Officer
MoEngage Inc.

Aditya Rath
Partner and head digital customer
KPMG
Moderator

The pandemic has given all organizations a reality check that digitalization is a big differentiator and having the right cloud solutions is the only way to be more agile, reliable and performance optimized. In a world that is changing daily, your organization also should be able to navigate challenges and discover dynamic opportunities in real time to help you reduce risk and gain a competitive advantage. However, it’s a daunting task for CIOs to ensure that various infrastructure pieces work together in cohesive manner to achieve the true promises of cloud—be it agility, scalability, security, automation or cost-efficient operations.

Establishing an appropriate cloud operating model is critical to forming your organization’s successful adoption of cloud and delivering greater business agility. The impact of the cloud will be felt across your entire organization and will significantly affect our organizational culture and delivery structures.

Understanding these implications and your company’s desire to change are crucial elements of building a successful cloud operating model.

Most organizations start by taking a traditional project-based approach towards the cloud adoption, And the complexity increases, when business add new cloud environments into the digital ecosystem, thus traditional approaches to managing cloud environments and workloads, must evolve.

Hence, organisations should be looking for a Unified Cloud Experience, where various cloud environments across their digital estate are integrated tightly, thus giving them the balance across the ecosystem and creates a seamless cloud operation.

Learn More About:

• A Unified approach towards the Cloud adoption, bringing Infrastructure, Security and underlying Networks under a common umbrella
• Simplified migration and on-going management ensuring a scalable and flexible IT
• Unification of existing IT infrastructure
• Integrated Security and Compliance adherence

This webinar will explore how you can implement Hybrid & Multi-cloud solutions which is backed by a robust global network infrastructure and secured by top-end security solutions that will help you create a seamless Cloud transformation journey for your organization. Let us take a moment to help you rethink the future and grow without the complexity of managing it all by yourself.

Rajesh Awasthi
Global Head -Managed Hosting & Cloud Services
Tata Communications

Rafi Shaik
Partner Leader – Migrations
Amazon Internet services Pvt Ltd, India