ETILC Global Outreach Program : India-Israel Business Collaboration Dialogue

Puru heads the COE for Telecom in India focused on multiple solutions. India leads the solution for RAFM for KPMG worldwide.

Key Initiatives and projects:

Industry Initiatives

• Co-authored whitepapers in collaboration with industry bodies like TM Forum, CII and FICCI in the areas of Information, Communication and Technology (ICT) infrastructure and the roadmap going forward, M-commerce and roadmap for mobile money, WiMax spectrum auctions etc.
• Member of the CII working committee on various initiatives. Jointly released recommendations on digital infrastructure.
• Conducted focused studies on packet losses on DSL and studies to improve customer experience

Transformation and Cost Reduction

• Managed the entire transformation of a demerged mobile operation in France.  Puru has conducted contract compliance and transformation reviews across more than 8 countries for a large network provider for the managed services contracts
• Conducted assignments relating to cost control. Highlighted areas for process improvements and process efficiencies resulting in cost reductions. Using techniques governed by “Activity Based Costing” (ABC), conducted cost reviews for large managed services contracts to support in their roadmap to achieve cost targets and efficiencies either through restructuring or renegotiating specific vendor contracts to make them manageable.
• Puru has also led various engagements in Vodafone including the network optimization engagement. He has historically worked as part of the Idea-Spice merger and gap assessment and continued to serve has the lead on the internal audit engagement

Dispute Resolution

• Expert in dispute resolution and have led multiple engagements with telecom service providers in the areas of billing disputes, system implementation disputes, contract management disputes etc in Africa, Middle East, Sweden.

Led several process review and risk management engagements

• Led multiple projects in the enterprise space including ERM, Contract Management, Automation, Process consulting etc
• Headed the Technology Track of engagements with Bharti Airtel and has also led the Risk assessment for India and Africa
• Led the ERM for equipment manufacturers, passive infra and active infra vendors.
• Idea Cellular Limited – Conducted risk assessment and development plans for 4 key circles and an overall framework and approach to be integrated with the internal audit plan for pan India.
• Tele2 – Developed a Risk Management framework covering 13 countries and supported in roll out for more than 2 years across Europe and Africa

Tower and digital infrastructure:

• Led multiple engagements across tower cos including: tower segregation, finance and MIS preparation, enterprise asset management, enterprise risk management, revenue assurance.
• Built the fixed revenue model for towercos
• Led engagements on digital maturity assessment, development of functional spec and implementation of emerging tech solutions in towercos including design of Smart towers.
• Led engagements in Viom networks, American Tower Corporation, IHS Towers, Bharti Infratel, Indus towers

Revenue Assurance, Fraud Management

• Heads the Revenue Assurance and Fraud Management Solution for Telecom for KPMG Worldwide.
• Scope of assignments covered include extensive reviews of multiple billing systems, mediation devices, network elements in  Fixed line, DTH, ISP, Carrier Business and GSM operations.  Purushothaman has an in depth knowledge of processes, technology and systems in Telecom (Enterprise, retail, ISP) and DTH Business.
• Purushothaman also has in-depth know ledge of FTTH, LTE, DTH operations and has led operational and financial diligences , revenue assurance formulation and roll out and internal audit engagements across 3 DTH operators in India.
• Developed RA framework and led teams in implementation of RA framework for fixed line operations across 7 countries in Europe. Conceptualized the KPIs and the risks relating to revenue assurance for GSM operations in 3 countries in Europe and 4 locations across Russia.

Internal Audits

• Led various engagements for infrastructure providers, telecom service providers in areas ranging from process audits to network and technology audits.