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Adopting a Smoking Cessation Approach to Save Lives

5th Edition of The Economic Times Consumer Freedom Conclave

Harm reduction covers policies and practices seeking to protect health and reduce social harms of people and communities who use illicit and licit drugs. It recognizes the fact that many individuals dealing with addiction and substance use find it hard to remain abstinent, thus harm reduction provides an option for people to engage with peers, medical and social services, without being judged and discriminated. It primarily focuses on protecting human rights and improving public health.

20 September, 2022


Charles A. Gardner, PhD

Executive Director, INNCO

Prof. M.V. Rajeev Gowda

Ex-Member of Parliament

Dr. Nimesh G Desai

Senior Consultant Psychiatrist & Former Director, IHBAS

Dr. K. Madan Gopal

Senior Consultant (health), NITI Aayog

Dr Kiran Melkote

Orthopedic Surgeon, Member - Association for Harm Reduction, Education & Research

Konstantinos Farsalinos, MD, MPH

Researcher, University of Patras, Greece School of Public Health, University of West Attica, Greece

Supratim Chakraborty

Partner Corporate/Commercial, Tech/Data Protection, Khaitan & Co

Upendra N Sharma

Partner, JSA Advocates & Solicitors


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At The Economic Times Consumer Freedom Conclave, the deliberations will see top business leaders, academicians and policymakers from around the industry gather to discuss to Reframing Societal Views on Harm reduction: A Medical and Scientific perspective.
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Industry Mix

The Economic Times Consumer Freedom Conclave

Key Companies Participated

Leaders Speak

“A product & organisation that is environmentally responsible and sustainable – managing harm & waste management – is the choice of today’s consumer.”

Ashutosh Manohar

Ashutosh Manohar

MD, Tetra Pak India

“Prohibition has been a colossal failure. We need to look for viable alternatives which include respecting consumer decisions.”

David T. Sweanor J.D

David T. Sweanor J.D

Chair of the Advisory Board, Centre for Health Law, Policy & Ethics, University of Ottawa Adjunct Professor Faculty of Law, University of Ottawa, Global Leadership Council, Boston University School of Public Health

“It all comes down to finding that happy medium where we allow individuals the right to choose while also protecting them through education and regulations.”

Fiona Patten

Fiona Patten

MP, Member for Northern Metropolitan Region, Leader of the Reason Party, Chair - Legal and Social Issues Standing Committee, Parliament of Victoria | Legislative Council, Australia

“We need policies that recognize products, based on evidence, to be less harmful made available, yet limit access to only adult smokers.”

Kenneth E. Warner

Kenneth E. Warner

PhD, Avedis Donabedian Distinguished University Professor Emeritus of Public Health, Professor Emeritus of Health Management & Policy, Dean Emeritus of Public Health, School of Public Health, University of Michigan

“Savings, investments, Consumption, and Employment are the four Pillars of our economy.”

Manish Tewari

Manish Tewari

Lawyer & Member of Parliament

“Misguided regulations and stringent policies are steering people towards continued harmful consumption rather than switching to safer products”.

Professor Peter Hajek

Professor Peter Hajek

Director of Health and Lifestyle Research Unit a Wolfson Institute of Preventive Medicine Queen Mary University of London

“Bridging the gap between buyers and sellers is all about consumer freedom and giving them the option of making mindful choices.”

Rajesh Ramakrishnan

Rajesh Ramakrishnan

MD, Perfetti Van Melle India

“It’s essential to adapt the archaic laws to contemporary trends and evolving needs of consumers.”

Supratim Chakraborty

Supratim Chakraborty

Partner, Khaitan & Co (Corporate/Commercial, Tech/Data Protection)

“The primary solution is nicotine literacy. We need “clean nicotine solution” to combat the tobacco epidemic.”

Dr. Sree T.Sucharitha, M.D

Dr. Sree T.Sucharitha, M.D

Professor in Department of Community Medicine Research Co-ordinator at Tagore Medical College and Hospital Chennai, India Founding-Director – AHRER (Association for Harm Reduction Education and Research)

“In the long run, a fair and competitive market will benefit, and improved laws will boost consumer confidence.”

Vedika Mittal Kumar

Vedika Mittal Kumar

Senior Resident Fellow and leader - Competition Law, Vidhi Centre for Legal Policy

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